Preview Mode Links will not work in preview mode

Feb 3, 2019

INSURANCE PODCAST - COMPLACENCY

EPISODE 22 - This episode is for those over 45. If you are  younger, the information is relevant, but this conversation is geared to those of you who are feeling comfortable in what you are doing. Maybe even a little complacent!

Steps you can take to make a difference in your business today:

  • Have an up to date website
  • Continually add content
  • Create systems for streamlining workflows
  • Build a marketing strategy before investing too much money into marketing - understand who you are targeting and the ROI you want to measure for each tactic implemented.
  • What is your system for creating online reviews
  • What does your business look like online (not just your website)

TECHNOLOGY

Technology is here to stay. It is revolutionizing a lot of industries, not just insurance. It’s creating opportunity and that’s what we should embrace. We discuss the changes in technology and what we need to be aware of and the impact it can have when you are ready to sell your business.

  • Learn about technology so that you can better protect your clients
  • Invest in technology and invest in your business

RESOURCES

PODCASTS RECOMMENDED

Below you will find the website link for some of our recommended shows. You can download all of these podcasts on your phone, you don’t need to keep returning to the website to listen (unless you want to)

  • Apple phones:  look for your apple podcasts app. It’s purple and pre-installed.
  • Droid phones:  Download google podcasts or Stitcher apps.

There are also many apps available in your app store.

This is just a short list of what is available and the ones on Debbie’s frequently played list:

  • Social Media Marketing Podcast with Michael Stelzner - You will find a broad range of marketing topics discussed. This organization also does an annual marketing event that you might want to consider attending.
  • Mixergy Startup Stories - This isn’t a marketing podcast, but founders are interviewed and many of them are spearheading new technologies and business growth ideas
  • Perpetual Traffic - This is more of a hands on how to podcast but always good information
  • Entrepreneur on Fire - JLD has been one of the most successful podcasters to date and he’s always interviewing innovative leaders who share an abundance of information.

ONLINE DIRECTORY SCAN  - YEXT Free Business listings tool

EPISODES WE REFERENCE - Ep 7  ROBERT KLINGER Building Community As An Insurance Agency - They have a recording studio in their office!

ABOUT THE HOST

This episode of the Business of Insurance is hosted by Debbie DeChambeau, CIC, AAI, CPIA. Debbie is an insurance agent with an extensive business and marketing background. Her focus is helping insurance professionals be more successful. She is the co-author of Renewable Referrals and hosts two other podcasts  Business In Real Life and Divorce Exposed. Connect with Debbie on LinkedIn, Twitter or Instagram.